Marketing Group

Everything You Need to Know: Paper Storage Looking to create the ideal office conditions and reduce paper jams? If so, the best office temperature will be at around 72 degrees with 45 percent humidity. When it comes to preventing jams, you have to consider two things: First, you have to look at the moisture levels.…

Follow-Me Printing, also referred to as pull printing, helps to boost workflow because you can release your print job from any of the available copiers. How does it work? Instead of automatically printing, print jobs get sent to the Cloud, which reduces costs and eliminates bottlenecks. When you have employees printing to a shared copier,…

In today’s competitive marketplace, you have to differentiate yourself from the competition and stand out in a positive way. We are reminded of a story that John Bent, a leading executive for Konica Minolta Canada, brought up. In the 1980s, Coke and Pepsi were battling head to head for the bigger share of the pie…

Adobe first released the PDF file in 1993, and ever since, it has evolved into one of the most universally practical file formats for conveying information. However, because these files are so practical, it is not always easy to open or edit them in a word processor. While that gives you the benefit of having…

When considering paper usage, we have to ask ourselves how did we get to this point? Because of newer technology, we have a better method of storage, communication and data usage, but paper still plays a vital role in our modern lives. Today, we communicate using text messages and emails, as opposed to the typewriter…

Ever tried to contact a difficult prospect? You attempted phone calls and emails, but you still have not received a response. Whether you work in a business to business environment or a business to customer operation, mailing customized and handwritten envelopes will give you an edge of credibility where other strategies have failed. Think about…

The answer to this question is fairly interesting because you sort of can. Every copier will have a print driver that lets you select a paper drawer to release print jobs. Nevertheless, most of the time this setting has a default for “Automatic,” which means that your document size will be in correlation with the…

Probably one of the most essential questions that we can ask ourselves is whether we should streamline our business. Should you automate? While automation is nothing new, you can manage your workflow better so that you will have more time for the important aspects of your business. In today’s world, the technological infrastructure of a…

A lot of experts believe that some business owners could be receiving more from their copier paper. How do you receive the best performance from your copier paper? First, select a quality product from the start. If the product has been mill-branded, that is always quality paper. However, once your product gets labeled with another…

Looking to achieve the highest color for your color copier? If so, then you should use a bright white paper. The paper you choose will make a difference. Brighter paper has a tendency of creating more vibrant colors, and if you choose a paper with a brightness rating of 100, that is extremely bright, and…